Successful LOs have mastered the art of relationship building. They consistently develop and nurture relationships with referral partners, including Realtors, attorneys, accountants, and financial planners. Notably, forming solid partnerships with Realtors is crucial, as they serve as the primary touchpoint in the homebuying process. Even LOs who haven’t previously focused on such partnerships actively prospect and build connections to reap the rewards. However, this approach demands commitment and consistent effort. What most blog posts aren’t talking about is Presentation Mastery. More on that later.